• Guilherme Saraiva

Great content alone is not enough to sustain a successful on-demand internet-delivered OTT service. Whether it's broadcaster catch-up, special-interest content or producers like HBO and Disney going direct, the pressure is on for platforms trying to compete with the big beasts Netflix and Amazon. With the announcement of Salto as a joint venture of broadcasters in France, and UK channels investing in updating Freeview Play, OTT is centre-stage once again.
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